The National Rifle Association’s most recent ad campaign has been critical of President Donald Trump, but its main message of defiance is “we’re not going to be intimidated by him.”
In the new spot, an NRA spokesperson called the Trump administration’s new push to crack down on guns a “complete failure” and said the NRA will continue to push for common sense gun safety laws.
In the ad, which is set to air in Pennsylvania, a woman wearing a white polo shirt and a dark skirt walks into a local Walmart and asks for a gun.
She tells the clerk, “I’ve been here for three days and I’m still not buying one.”
The clerk responds, “Well, I’d like to see it.”
“No problem, ma’am.
It’s just too late.
I already have one.””
It’s too late for you, too.
There’s a gun right here.”
The woman goes to a different store, this time one with a sign that reads, “We’re Not Going to Be Doxxed.”
The message to gun owners is clear: We’re not scared to say “no” to Trump.
“You’re going to make it to the end of the line,” the woman says.
This ad marks the second time the NRA has targeted Trump with an ad that challenges him on gun control, after a previous campaign in January.
The NRA released a new ad that it says “challenges the President’s baseless assertions of gun violence.”
Trump has also been criticized for his push to enact stricter gun control measures, including his recent executive order barring all federal agencies from engaging in any form of gun control except for training, as well as his plan to create a national registry of all gun owners.
The NRA says that the Trump Administration’s actions have “resulted in more gun violence” and have resulted in an increase in gun deaths and injuries.
The organization also released a statement earlier this month calling the administration’s “unprecedented” attempt to limit gun access “unconstitutional.”