In the world of social media, Instagram is probably best known as the photo-sharing app for celebrities, but it’s not always the best source of news.
Instagram’s users, on average, consume just 1.7 photos per day.
But that’s far less than what people use for news, according to a new study.
The study, which looked at the Instagrams of about 1.2 million Instagram users, found that their posts were far more likely to be about sports than music or other forms of entertainment.
A person using Instagram may be just as likely to see a sports article posted as a music video, for example.
“People are just trying to get a good picture of what’s happening in the world right now,” said James P. Kallstrom, an assistant professor of media studies at the University of California, Santa Barbara.
“Instagram is very much like news.
You don’t really know what it’s about.”
In a statement to Polygon, a KFC spokesperson wrote, “We’re always working to develop new ways to engage with our customers and to grow KFC in new ways.
We’re always looking for ways to improve our mobile app, which has been downloaded more than 1.6 billion times.”